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Swiggy CEO Rohit Kapoor Challenges Toxic Hustle Culture

Rohit Kapoor, CEO of Swiggy Food and Marketplace, has spoken out against the toxic “hustle culture” during a discussion at Techsparks in Bengaluru. He emphasized the importance of work-life balance, criticizing the glorification of late-night work. “You don’t need to hustle and work until 3 AM,” he stated, noting that such practices are unsustainable and can harm mental health. Kapoor encouraged prioritizing family time and maintaining sanity, urging employees to “Ghar jao [Go home].” His views contrast with other industry leaders advocating longer hours.

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